Punchy, futuristic, and owing a clear debt to Afrika Bambaataa's electrofunk-hip hop masterpiece 'Planet Rock', 'Boom Boom Pow' was The Black Eyed Peas' first US number one, selling over 4,000,000 digital downloads and staying on top of the chart for 14 weeks.
Expanding on the ideas behind the song, will.i.am has explained how he envisaged his audience listening to 'Boom Boom Pow': "Boom Boom Pow' was made for underground clubs. Like, if I would've thought that was gonna be a radio song, I would've made it different. But radio is what the people want, and 'Boom Boom Pow' is proof that if something's dope, regardless of if it has that sprinkled radio vibe, that it should be played on the radio and the people are gonna like it."